Empowering Diversity and Inclusion: DMFA’s New Accessibility Tool
At the Direct Marketing Fundraisers Association (DMFA), we work to ensure everyone has equal access to career growth and learning opportunities, regardless of age, race, gender,
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By Jeff Muller, Crossroads Insights LLC Bridging between low-dollar annual and major giving—and being a key feeder for planned giving—mid-level programs play an essential role in the
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--Michele C. Collins, Donor Development Officer, Marine Corps Association Foundation I had the privilege of attending the Bridge to Integrated Marketing and Fundraising Conference 2023 thanks to a
Read More »Relationships. They’re the worst!
By Dennis Lonergan, Eidolon Communications Relationships. So many expectations, annoyances, and demands. So much backstabbing, scapegoating, and excuse-making. Or is it just me? I’ll admit relationships aren’t my forte.
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by Rayna Clarke, Account Manager, Lautman Maska Neill & Company When family and friends ask Julia Warnock how she likes her job as an Account Executive at
Read More »DEI for Fundraisers
by Kerri Kerr, Avalon Consulting Avalon was founded in 1997 as a place for women to have a seat at the table in a male-dominated direct marketing
Read More »Emerging Leader Spotlight: Margaret Espineli
by Rayna Clarke, Lautman, Maska Neill & Company Margaret Espineli, Marketing Manager for Direct Mail at Doctors Without Borders/Médecins Sans Frontières (MSF), never intended to pursue a
Read More »Low and Slow: That is the tempo when it comes to CTV/OTT/OLV
By Kristi Rinck, Partner/President, Nexus Direct Last month, Ryan Peña with Be the Match and Jeff Cosgrove with Epsilon shared an eye-opening case study on their experience
Read More »Beyond Big Data
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Our newly launched accessibility tool is a powerful step forward in ensuring our platform is accessible to everyone. With this tool, we aim to break down barriers and create a more inclusive space for our members. Just look for this icon at the bottom right of the DMFA web site to create a web site that works for your needs.