October 2024 Professional Development Recap
The Direct Marketing Fundraisers Association Professional Development Fund is proud to be able to support our members in their quest to further their knowledge of fundraising.
Read More »2024 DMFA Mid-Level Giving Benchmarking Summit a Huge Success
by Jeff Muller, Founder and Chief Strategist, Crossroads Insights. LLC On May 6 and 7, more than 85 mid-level fundraising professionals from across the
Read More »Bridge Conference 2024 Learnings
by Katie Brown, New Donor Acquisition Manager, IFAW As a fundraiser, sometimes it’s hard to lift your head up from the ground and look around for a
Read More »Professional Development Fund – Bridge Conference
by Isabel Shea I am grateful to the DMFA and their Professional Development Fund, which allowed me to attend the 2024 Bridge to Integrated Marketing &
Read More »The Experts (and ChatGPT) on Technology Trends, Algorithms, and AI: Part 3
By Sarah Birnie, Vice President of Analytics at Avalon Consulting As we wrapped up our AI interview, I asked experts to share any “AI fails” they’ve
Read More »The Experts (and ChatGPT) on Technology Trends, Algorithms, and AI: Part 2
The Experts (and ChatGPT) on Technology Trends, Algorithms, and AI: Part 2 By Sarah Birnie, Vice President of Analytics at Avalon Consulting In Part 1 of this
Read More »Beyond the Mailbox
Redefining Success in Multi-Touchpoint Fundraising Landscape by Bruce Hammer, Path2Response For seasoned nonprofit marketers, the landscape of direct mail has irrevocably shifted. Today, a dynamic ecosystem of fundraising
Read More »Data-Driven Mid-Level Programs Thrive
By Jeff Muller, Crossroads Insights LLC At a time when the percent of U.S. households giving to charity continues to decrease dramatically—less than half give now as
Read More »Is It Time to Change Fundraising Appliances?
by Sarah Harris, Account Director, The Harrington Agency It’s time to move away from the same old funnel and curated linear journeys. Instead, create an environment where
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