September 7, 2022

Emerging Leader Spotlight: Nicolle Mulholland

Talk to Nicolle Mulholland, Account Manager, Concord Direct for even just a few minutes, and some things* will become clear: A passion for helping others is in her blood. A quiet leader is still a force to be reckoned with. She understands the power of fundraising—and she loves “being able to create a positive environment […]
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August 9, 2022

More Learnings from the Bridge Conference

By Kim Blake, Annual Fund Manager, Fonkoze I learned a lot at the recent BRIDGE conference and am grateful to the DMFA for providing me with the opportunity to attend on scholarship. I’ve been serving as Annual Fund Manager at Fonkoze for nearly a year, raising unrestricted dollars to provide financial and non-financial services to […]
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August 8, 2022

Reflections from Bridge

By Vanessa Martinez, Program Manager of Direct Response, Make-A-Wish® America and Trista Murphy, VP Integrated Fundraising, Make-A-Wish® America The DMFA believes that when any one of us becomes a better fundraiser, it helps lift up our peers as well. That’s why the Scholarship Fund was created. It pays for Nonprofit Fundraisers to attend industry conferences […]
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August 2, 2022

Acquire More Monthly Donors

By Megan England, Senior Director, Client Success, RKD Group We’ve all been through two years of uncertainty, anxiety and stress. Wouldn’t it be nice to have something that’s guaranteed, predictable and worry-free? That’s exactly what monthly donors deliver—a reliable revenue stream for nonprofit organizations. Thus, it comes as little surprise that every organization wants more […]
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May 2, 2022

Member Spotlight: NAACP Legal Defense and Education Fund, Inc.

Since 1940, the NAACP Legal Defense and Education Fund, Inc. (LDF) has been at the forefront of this country’s long journey toward racial equality. Its early legal wins laid the foundation for some of the civil rights that many citizens of United States don’t think twice about today, including the desegregation of schools, public buildings, […]
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Inclusive and Accessible Events Checklist

Given how much nonprofits depend on virtual events and programming, understanding how to make them more inclusive and accessible to people with disabilities is critical. Based on our recent webinars, Make Your Virtual Events More Inclusive and Accessible and Digital Accessibility Standards, the DMFA has developed a checklist of what you need to do to […]
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March 2, 2022

Has AI Gone Mainstream in Fundraising?

Three Things to Consider Before Incorporating AI Into Your Annual Fundraising Strategy By Michael Gorriarán, President, Arjuna Solutions Fundraising is a discipline that prioritizes certain tried and true practices as the fundamentals of success. It is also a field that rewards systematic innovation and calculated risk taking. Its leaders actively pursue and test new fundraising capabilities […]
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January 31, 2022

ABC: Always Be Co-Targeting

Reaching Donors Both Online and Off Boosts Campaign Response Across Channels by: Jennifer Ingram, SVP, Digital Solutions, Wiland Fundraisers face continued expectations to achieve ever-greater ROI in their campaigns. Whether they’re feeling the squeeze of rising printing and postage costs, the pressure to maintain momentum from pandemic-driven giving, or the need to bounce back after […]
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January 7, 2022

What is Omnichannel Marketing

By Mark McLean, Vice President, Nonprofi t Solutions, Data Axle What is omnichannel marketing? An omnichannel campaign uses a variety of marketing tactics across various platforms during a short timeframe. This approach maximizes a campaign’s reach and optimizes donor engagement through multiple touchpoints. Executed correctly, an omnichannel campaign creates an immersive experience for your audience. […]
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December 1, 2021

Legislative Outlook for 2022 – What’s Next in Data Privacy Regulation?

By: The Nonprofit Alliance Policy Team As every DMFA member well knows, nonprofits use data provided by third-party commercial entities to aid program execution and to make fundraising more efficient. These providers are seeing their activities come under the gaze of an increasing number of state legislatures. California’s enactment of the California Consumer Privacy Act […]
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