Maren Bergeson, New Donor Acquisition Manager Development, International Fund for Animal Welfare I was able to attend a number of lectures spanning different aspects of the direct marketing industry including the following. Like Milk and Cookies: Advocacy & Fundraising are a Perfect Pairing – which provided valuable insight and examples of conservation and how it […]

Peter Dean, Dev. Operations and Data Systems Manager, Rails to Trails Conservancy At the Bridge Conference, I gained a range of valuable insights focused on growing and engaging donor support through modern, integrated strategies. Key Take Aways Importance of an omnichannel approach to sustainer growth, including using tactics like postcard matchback to connect offline engagement […]

Katie Brown, Direct Marketing Manager, International Fund for Animal Welfare I was graciously awarded a grant through the DMFA to attend this year’s Bridge Conference in Washington, DC. This grant allowed me to access invaluable educational sessions on fundraising tactics and best practices given by leaders in the nonprofit fundraising industry. It allowed me to […]

Five Proven Strategies to Strengthen Your Monthly Giving Program By Louise Moore, President, Huntsinger & Jeffer, Inc. Monthly giving is growing—and so is its impact. In 2023, one-time donor revenue declined by 5%. In contrast, monthly giving increased by 6% and represented 31% of all digital fundraising revenue, with an average annual gift of $288 […]

The Direct Marketing Fundraisers Association Professional Development Fund is proud to be able to support our members in their quest to further their knowledge of fundraising. In October we were able to support education on Multi-channel fundraising tactics and mission driven fundraising for service dogs. Multi-Channel Mini-Con –Heather Leavitt, National Trust for Historic Preservation I’m […]

by Jeff Muller, Founder and Chief Strategist, Crossroads Insights. LLC On May 6 and 7, more than 85 mid-level fundraising professionals from across the country and representing over 40 organizations gathered at the College Park Marriott in Hyattsville, Maryland for DMFA’s Second Annual Mid-Level Giving Benchmarking Summit. For two action-packed days, participants explored industry trends, […]

by Katie Brown, New Donor Acquisition Manager, IFAW  As a fundraiser, sometimes it’s hard to lift your head up from the ground and look around for a new perspective or a new connection. Each day is so focused on the tasks ahead, what needs to be accomplished, and breathing a sigh of relief each time […]

by Isabel Shea I am grateful to the DMFA and their Professional Development Fund, which allowed me to attend the 2024 Bridge to Integrated Marketing & Fundraising Conference.  I have attended the conference several times in the past and always found it to be valuable to my fundraising work. What’s more is that the conference […]

By Sarah Birnie, Vice President of Analytics at Avalon Consulting As we wrapped up our AI interview, I asked experts to share any “AI fails” they’ve experienced. (Before you read on, get caught up with Part 1 in the DMFA Newsletter and Part 2 here!) The experts: Roger Hiyama | Executive Vice President, Solutions & […]

The Experts (and ChatGPT) on Technology Trends, Algorithms, and AI: Part 2 By Sarah Birnie, Vice President of Analytics at Avalon Consulting In Part 1 of this conversation in the DMFA print newsletter, we learned how leaders have been using AI — and now we’ll hear new, innovative ways teams are putting machine learning to […]