Smart Match: An Innovative Approach to Data Hygiene to Optimize Omnichannel Acquisition

Download this informative webinar on how Save the Children achieved their goal to increase donors and engage Mission Supporters.  Andrea Friedman from Save the Children and Richard Geiger from Data Axle will discuss how they used a lead cleansing and matching program to increase ROI, conversion and raise donor lifetime value.  Find out how you can take steps to build your own scalable and repeatable matching process that could lead to increased donations, second engagement and much more.

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Andrea Friedman, Solution Architect, Save the Children

Richard Geiger, Senior Vice PresidentData Axle Nonprofit

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