Psssst … Direct Response Teams: It’s Time You Added Planned Giving Lead Generator to Your Resume

This webinar, will show you how to collaborate with your Planned Giving team to create a subtle and seamless path to a legacy gift and become the hero of your development department!

Key Take-Aways: 

  • How to find which donors are your best prospects to target for Planned Giving efforts
  • What Planned Giving donors mean for your Annual Fund revenue
  • How to initiate the Planned Giving conversation with your Direct Response donors and cultivate these VIP donors for the long haul

SPEAKERS:  Nosa Adetiba, ASPCA  and Valerie Vierengel, ASPCA

Members only: View the presentation in the Resource section of our infohub. Log in here

Everyone: View the recording of the webinar here.