Email continues to be the workhorse of any nonprofit’s digital program. But the marketplace is crowded and inboxes are overflowing. Learn how to stand out from your competitors and raise more money by creating an engaged email community.
Download this webinar to see how Central Park Conservancy revamped their email program using new messaging and design, changing their send calendar, and implemented marketing automation. Case studies from other organizations will be presented, too, so there is be plenty of ideas, tips, and tricks for you to take away and implement in your own program.
Key Take Aways
- How to change up your creative and messaging to keep supporters engaged.
- Using educational and engagement emails to keep constituents opening emails.
- Employing marketing automation to double your open rates, increase click-throughs, and reduce list churn.
- Knowing how to spot deliverability issues—and what to do about it.
Watch the Webinar
Log in to the Members-only area to get the recording. You can also download the presentation. Not a member, join today.
If you have any issues logging in, please email [email protected]
Speakers
Jessica Harrington, President, The Harrington Agency
Shayla Titley, Director of Membership, Central Park Conservancy
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