The COVID-19 pandemic doesn’t follow the trajectory of a “normal” emergency (disaster hits, damage is done, there’s an immediate need, we clean-up, everyone gets back to normal) and so the typical model of converting an emergency donor no longer holds. Watch this webinar to learn how No Kid Hungry built a strategy, on the fly, to engage and – most importantly – retain these new COVID-19 supporters.
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Erica Best, Associate Director, Direct Response, No Kid Hungry
Carla Perlowin Chadwick, Engagement Director, Concord Direct