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The prestigious DMFA AWARDS gives members the opportunity to showcase their very best direct mail, multi-channel and digital fundraising efforts. Winners in each of these categories are voted on by their peers electronically and displayed at the DMFA AWARDS Celebration and Annual Membership Meeting on June 1, 2023 in New York City. This year we are adding two new categories, Digital Acquisition and Stewardship/Engagement. Winners are highlighted throughout the year by the DMFA. Entries are due by March 31, 2023.

It’s Easy to Enter

1. Confirm you are a member!

DMFA Award entries are only eligible if submitted by a member (either partner or nonprofit). If you are not a member, join today!

2. Choose what category (s)  you want to enter.

One entry per member organization is allowed in each category. Entries must have launched or run between January 1, 2022 – December 31, 2022. Campaigns must be non-profit fundraising appeals (except in the Stewardship category) and contain an explicit request for donation. (No special events packages.) We have two new categories this year. The seven categories are: 

    • Direct Mail Acquisition (outside prospect cold solicitation)
    • Direct Mail Appeal/Renewal
    • Direct Mail Mid-Level Renewal/Appeal ($100+ housefile)
    • Digital Appeal/Renewal – must include an email component  
    • NEW Digital Acquisition  (outside cold-prospect targeting through digital channels only)
    • Multichannel – must include 1 direct mail and 1 digital piece
    • NEW Stewardship / Engagement (in-house file with no explicit ask)

3. Create a NEW DMFA Awards account in REVIEWR.

(No past DMFA username and passwords will work)

4. Fill out the application.

5. Upload your creative.

Below are two sample .jpgs of how to display your campaign’s creative.

Direct Mail: Up to two direct mail campaign images will be accepted.

Digital: Up to 3 digital images will be accepted.

5. Pay by March 17. The fee for completed submissions will be $65. After March 17, the fee goes up to $120.

Submissions completed after the early bird deadline will have a $120 entry fee. Payment not received or postmarked by March 31, 2023 will invalidate your application.

6. Watch our short Video to see how easy it is to submit.

After You Submit

1. Vote for your favorite campaigns online in May.

 

2. Attend the DMFA Awards Celebration and Annual Membership Meeting on June 1, 2023 to see if you won!

 

3. Reap the Benefits of Winning.

Winners of the DMFA Awards are featured throughout the year by the DMFA. They will receive:

  1. Recognition in the June eNewsletter sent to DMFA members and friends and the Fall print newsletter.
  2. Acknowledgement in all DMFA social channels.
  3. Prominent display on the DMFA website.
  4. Invitation to present their packages at the DMFA Awards winners celebration event on October 4. Including a prominent display in all promotions for this event.
  5. Cash Awards for Nonprofit Winners. Runners up will receive a cash award of $150 for the charity of their choice. First place winners will receive a cash award of $300 for their charity of choice.
  6. A winners logo to put on their website indicating that they won this prestigious award.
  7. A plaque commemorating their achievement.

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